Griffith Consulting Group

service · content, brand + marketing

Content, brand and marketing: you capture, we do the rest

You film and photograph your work. We use your data to choose what to post and how often, then caption, edit and schedule each post. Each week we read the numbers and tell you what worked.

MonTueWedThuFriSatSunone approval for the week
fig. 1 · you film, we fill the week, you approve once

What you get

  • A posting plan from your data

    We look at your past posts and when your audience is active, then pick what to post and how often.

  • Editing and captions

    We caption, label and edit your footage, and add images where a post needs them.

  • Scheduling and tracking

    We schedule posts and track what lands, so each plan builds on the last one.

  • Brand identity

    How you sound and what customers remember about you, beyond matching colors between your site and your feed.

How it works

  1. You capture

    You film and photograph your work and drop the files in a shared folder.

  2. We sort and plan

    We sort the footage and plan a week of posts, with times chosen from your data.

  3. You approve

    You get one approval for the whole week and ask for changes in plain English.

  4. We post and track

    We schedule the posts, track what lands and use it to shape the next week.

you
  • Film and photograph your work
we
  • Use your data to choose what to post and how often
  • Caption, label, edit and add images
  • Schedule posts and track what lands
fig. 2 · a sample week of posts, and who does what

Social media analysis

Each week we read your post numbers, then tell you what to post next.

  • We read the numbers for each post by platform and by time of day.
  • We compare the week with the weeks before it, so one lucky post doesn't set the plan.

Who it's for

Small businesses where one of these sounds familiar:

  • Your phone is full of photos and videos that don't become posts.
  • You post when you get a free minute, at whatever time that is.
  • Your site and your feed look like two different businesses.

Questions owners ask

Have another one? Ask it on a call.

Will you make our social media content?

You capture the photos and video. We decide what to post and when, then caption, edit and schedule it.

How do you decide when to post?

We use your data, like the days and times your past posts drew the most response, to set the plan.

What do I need to do each week?

Film and photograph your work, then review the week's plan in one approval. We handle the rest.

What does brand identity cover?

How you sound and what customers remember about you, beyond matching colors between your site and your feed.