Griffith Consulting Group

Data visualization · Chapel Hill, NC

Chapel Hill data visualization for local owners

In Chapel Hill the calendar belongs to the university. Move-in week, finals and graduation set your trade before any ad does. We build charts from your records that put those weeks on a line you can read at a glance.

Chapel Hill, NC

Visualization for Chapel Hill's term-time rhythm

The University of North Carolina at Chapel Hill is a major part of the town's economy, and educational services, professional and technical services and health care are the largest employment sectors. A business on Franklin Street rides a rhythm of arrivals and departures.

We draw twelve months as a line, shade the weeks of classes, and let the summer trough show. The title says how deep it runs, such as "Summer sales fall to a third of fall." You see when to save and when to hire.

Festifall hours on a Chapel Hill bar chart

Festifall is the town's annual arts festival, with a vendor market at 140 West Plaza on Franklin Street. In the 2022 season it ran on three October Saturdays from 1 to 6 p.m. with Church Street closed to traffic.

A vendor can chart sales by hour across those afternoons, and a shop nearby can compare Festifall Saturdays with other October Saturdays. Both answers fit into a single set of bars.

Carrboro border, county border, one chart

Chapel Hill lies mostly in Orange County, with a small part in Durham County, and Carrboro borders it to the west. Customers cross those lines without noticing, and your records may show it in postal codes.

A bar chart of sales by customer postal code shows how far your reach runs. The labels read as town names, not codes, so staff and partners follow it without a lookup table.

Help in town and a chart to bring along

The Chamber for a Greater Chapel Hill-Carrboro is at 104 South Estes Drive and offers a local business directory and free monthly training. The Durham Tech Small Business Center keeps an Orange County location at 136 E. Rosemary St. with free, confidential counseling.

Take a chart with you. It shows the finding in the title, the period in a subtitle and a trail back to the records for anyone who wants it.

Questions from Chapel Hill owners

Can a chart show how much I depend on students?

If your records separate student and resident customers, bars show the split. If they do not, a line of sales by week of the semester shows the pattern without needing a split.

Do I need years of history to try this?

One full academic year is a good start, and two is better. With less, we chart what exists and say so in the title.

Can you chart appointment bookings for a clinic or studio?

Yes. Appointments by weekday, by service and by month are ordinary tables. We never need personal details on the chart, and counts are enough.