Websites · Chapel Hill, NC
Websites for Chapel Hill businesses on a university schedule
The University of North Carolina at Chapel Hill is a major part of the town's economy, and its calendar runs through the year. A business on Franklin or Rosemary Street can plan around that calendar, so we build a site that changes with it and shows you who writes in.
A Chapel Hill website that follows the semester
The university and its health system anchor the town's economy, and education and health care are the largest sectors of employment. Customers cycle in and out with the term.
We plan pages for each stretch of the year: move-in, midterms, graduation and the quiet summer. You decide what each page offers, and we build it so edits take minutes.
A student moving in wants hours, prices and a way to ask a question. A parent visiting in May wants the same things. One clear page serves both.
Franklin Street for visitors, Rosemary Street for the artists
The Downtown Partnership calls Franklin Street the iconic one and Rosemary Street the artistic one. A bookshop and a gallery draw different crowds even though they stand a block apart.
We write your pages in the voice of your street. A visitor who arrives knowing only the street name should see themselves in the first line.
Festifall on three October Saturdays and your page
Festifall, the town's annual arts festival, has a vendor market at 140 West Plaza on Franklin Street. In 2022 it ran on three October Saturdays with Church Street closed to traffic, and anyone who stops by a booth has to find you later.
We build the page that waits for them. It shows your work, says how to buy and sends each inquiry to the place where you follow up.
Chapel Hill's free counseling before the first build
The Durham Tech Small Business Center keeps an Orange County presence on Rosemary Street, and the Chamber for a Greater Chapel Hill-Carrboro runs training and a business directory. Both are free starting points.
After you decide who your customer is, we turn that decision into pages and tracking, and you read in plain English which pages draw inquiries.
Questions from Chapel Hill owners
Half my customers leave town each summer. What should the site do then?
It should keep working for the customers who stay and for the ones who come back when classes start. We plan a page for the quiet months and a way for returning customers to reach you. Tracking shows what each group reads.
Carrboro customers shop here too. Do I mention them?
If they matter to you, yes. We add a line that says you serve both towns, which helps search engines and the reader. Tracking shows whether it brings inquiries.
I run a practice or a tutoring service, not a shop. Does the street matter?
Less. Your customers look for your service and a way to reach you, so your site starts with those. We still use the town's name and nearby landmarks where they help someone find you.
Sources for the facts on this page: Chapel Hill, North Carolina, Wikipedia · Chapel Hill Downtown Partnership · Festifall Arts Markets return to downtown Chapel Hill, Chapel Hill Community Arts & Culture · Small Business Center, Durham Technical Community College
Tell us how your Chapel Hill year runs
Book a free call of 15 or 30 minutes on the contact page. Say in the form if you prefer to meet in person.