Websites · Durham, NC
Websites for Durham restaurants, makers and downtown independents
Downtown Durham counts nearly 150 restaurants and bars, and a farmers market that sells only what its vendors made themselves. Your story is the difference a customer is looking for, and we build the site that tells it.
A Durham website that tells how you make the thing
The Durham Farmers' Market sells only items made by the people selling them, within 70 miles. A maker's site can answer the same two questions: who made it, and where.
We plan pages around your process, your people and what you sell. Each page ends with a clear way to reach you. We leave room on each page for a photo of the work in progress, taken on your phone.
Standing out among nearly 150 downtown tables
Restaurants and bars crowd American Tobacco Campus, Main Street and the blocks near the Durham Bulls ballpark. Diners pick on a few seconds of reading, so your menu, hours and reservation path need to sit at the top of the page.
We build with that reader in mind, then connect your forms to the place where you follow up. Tracking shows which pages sent people to book.
Parrish Street's legacy raises the bar for local business sites
The city remembers Parrish Street as Black Wall Street, a centre of Black-owned commerce. New owners who carry that tradition forward often have a strong story and little time to publish it.
We write the structure and help you decide what each page says. You supply the history and the voice, and we set up each page so search engines can read it.
The holiday calendar is a deadline for your site
Downtown Durham's holiday calendar includes a tree lighting at CCB Plaza on November 21, Sip & Sleigh Holiday Shopping Day on December 5 and the Durham Holiday Parade on December 12.
A page that is ready before those dates can take inquiries. We set up tracking from day one, so you learn which season page paid off.
Questions from Durham owners
I sell at the Saturday market only. Do I need pages beyond a name and a number?
A short site that shows what you make and where you sell is enough to start. It lets a shopper who liked a sample find you on Monday. We add a form that sends each inquiry to your follow-up system.
How do I show that my business is local without sounding like an advertisement?
Describe your process in plain words: who makes it, from what and where. We help you pick the details a customer cares about and cut the rest. Short pages with specifics read better than long ones with adjectives.
Duke and NCCU students are half my customers. Should the site speak to them?
If students are half your customers, yes. We give them a page with the questions they ask, such as hours, delivery and group orders, and we track whether that page brings inquiries.
Sources for the facts on this page: Durham, North Carolina, Wikipedia · Downtown Durham, Inc. · Durham Farmers' Market
Tell us what you make or serve in Durham
Book a free call of 15 or 30 minutes on the contact page. Meeting in person is available if you ask in the form.