Griffith Consulting Group

Data visualization · Charlotte, NC

Charlotte data visualization for small businesses

Charlotte is a city of districts, and a business in one rarely sees the numbers of the next. We build charts from your records that compare sites, months or products, and each one makes a single point.

Charlotte, NC

Visualization across Charlotte's districts

Around Uptown sit SouthPark, NoDa, Plaza Midwood, Myers Park, Dilworth, University City and Ballantyne. If you run two or three locations, or serve customers from several of them, a bar chart by neighborhood answers the first question every owner asks: where does the money come from?

We build it from your invoices or point-of-sale export, label each bar with the neighborhood name, and title it with the answer. The sort order puts the largest first so the eye lands there.

Charlotte charts for a banking-sized market

Wikipedia calls Charlotte the second-largest banking center in the nation, with major corporations Uptown. A consultant, caterer or print shop selling into that world watches a few big accounts and many small ones.

A bar chart of revenue by account shows how much rides on the top three. A line chart shows whether the small accounts are growing. These are separate questions and they get separate charts.

Showing the numbers to a Charlotte advisor

The Small Business Center at Central Piedmont Community College offers free, confidential one-on-one advising to owners in Mecklenburg County. You get more from an hour like that when you bring a picture instead of a stack of exports.

Our charts name the takeaway in the title, so the advisor starts from your finding. Each bar traces back to your records if the advisor asks.

A Charlotte chart that survives a forwarded email

Charts travel. Someone sends yours to a partner, a landlord or a lender who never heard the story behind it. In a city this size, that reader may sit across town and know nothing about your neighborhood.

We write each title as a complete sentence and spell out every label, so the picture makes sense without you in the room. The records behind it stay available, so a skeptical reader can ask for the rows and you can show them.

Questions from Charlotte owners

I run one shop. Do I need a neighborhood chart?

Not necessarily. One shop can chart customers by where they live, products by month, or weekdays against weekends. We pick the comparison that answers your question.

How many charts do I get from a single call?

We start from one question, so expect one chart that answers it. If a second question comes up, we treat it as its own chart instead of crowding it onto the first.

Can the chart cover several years of Charlotte sales?

Yes, as a line. We label the years plainly and mark the dates you tell us mattered, so the story reads from left to right.

Sources for the facts on this page: Charlotte, North Carolina, Wikipedia · Small Business Center, Central Piedmont Community College

Pick your first Charlotte question

Book a free call on the contact page. Tell us the comparison you wish you could see, and we will say what we need from your records. Anyone who prefers to meet in person can say so in the form.

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