Griffith Consulting Group

Data visualization · Matthews, NC

Data visualization for Matthews businesses

A Saturday in downtown Matthews can double a table's count and still tell you little, unless you set it beside the other Saturdays. We chart your sales against the calendar so the pattern shows.

Matthews, NC

Matthews visualization for Saturday sellers

The Matthews Community Farmers Market meets at 188 N. Trade St. on Saturdays from 8 a.m. to noon in season, then shifts to a winter schedule from December. Whether you sell at it or beside it, the shift changes your week.

We chart takings by Saturday as bars, with the season change marked, so you can read what winter hours did to your total. Titles name the result in plain words.

Parade weekends in a Matthews chart

The Matthews Alive Labor Day parade held its 31st edition in 2023, and officials called it the largest Labor Day parade in the Southeastern United States. Big crowds feel like big sales, and sometimes they are only crowds.

Take the parade weekend and the weekends on either side. A three-bar chart separates a real lift from a feeling. If the lift is there, it also tells you how much stock to hold next year.

Free parking, free counseling, one clear picture

Free parking on Trade Street, Charles Street and behind the market makes visits easy, and owners often ask whether that traffic buys anything. A chart of baskets per visit answers it.

The Small Business Center at Central Piedmont Community College serves Mecklenburg County, which includes Matthews, with free one-on-one advising. Bring our chart to that session, and the advisor can read your finding there.

A small-town chart with a small-town label

Matthews began as Stumptown, then Fullwood, before it took the name of a railroad director. Names matter to people here, and we respect that on the chart: your product names, your nicknames for regular customers, your shorthand for slow days.

Labels in your words mean your staff reads the chart without a lesson. The title carries the point, and the bar underneath it traces back to the rows if anyone doubts it.

Questions from Matthews owners

Can I chart a market stall that takes cash?

Yes, if you write the day's totals somewhere, even on paper. We type them into a table and chart from that. A notebook is a record.

What does the title on a chart look like?

It states the finding, such as "Winter Saturdays sold less per hour." A reader gets the point before reading a single label.

Is a chart worth it for a one-person business?

One-person businesses often gain the most. You have no analyst, so a single chart that answers a single question replaces an evening of squinting at a ledger.

Sources for the facts on this page: Matthews, North Carolina, Wikipedia · Matthews Community Farmers Market · Small Business Center, Central Piedmont Community College

Name the Saturday you want to understand

Book a free call from the contact page. Tell us the date or the season, and we will say what the chart should compare. Anyone who prefers to meet in person can say so in the form.

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