Griffith Consulting Group

Mining + scraping · Kennesaw, GA

Data mining and web scraping in Kennesaw

Kennesaw has a large university and a free festival that fills downtown for a weekend. We gather your sales and orders by date into one table, so term weeks and festival weekends show their real weight, and add public competitor prices on request.

Kennesaw, GA

Mining Kennesaw term-time and festival sales

Kennesaw State says it enrolls over 51,000 students across its Kennesaw and Marietta campuses, and the Big Shanty Festival brings hundreds of vendors to downtown and Depot Park. Cafés, printers and tutors near either may feel the swing.

We export register, booking and message records, tag each row by date and source and combine them. One sheet shows term weeks against festival weekends.

Break weeks are as informative as busy ones. A table shows exactly how far sales drop when students leave, which tells you what stock and staff you need through winter and summer.

Vendors who work Depot Park and Taste of Kennesaw

The fall calendar lists a restaurant tasting, a holiday market, a local business crawl and a parade. A vendor can work all of them in a season.

A table with an event column lets you compare each one against your normal weeks.

A Holly Days parade and a holiday market arrive within weeks of each other. Separate columns for each tell you which one drew customers who came back.

Scraping competitor prices near campus

Students compare options fast, and review counts matter. A small script collects prices, ratings and review counts from public pages of similar businesses and records the day we looked.

We use public pages only, within each site's terms.

Where a competitor's page lists rates, we record the rate, the review count and the date, and leave out anything that needs an account to see.

Records for new businesses

The city's site links to Open a Business and Business License pages. A new shop has few rows, but starting a table early makes later months easier to read.

We set up the columns first.

The Kennesaw Downtown Development Authority meets at City Hall. For a new shop, a clear record from the first month is a good habit.

Cleaning and analysis come later, after the table is in place.

Questions from Kennesaw owners

I opened this year. Is there enough data?

A few months of sales are enough to start, and the table grows as you add exports. We tell you on the call which extra records would help most.

Can I compare my sales with the university calendar?

Yes. We tag rows by date and can add a column marking term weeks, breaks and festival days.

Do you scrape social media?

We stick to public pages such as listings with prices and reviews, within each site's terms.

Sources for the facts on this page: About, Kennesaw State University · Big Shanty Festival, City of Kennesaw · Downtown Kennesaw · City of Kennesaw

Bring your first few months of records

Book a free call of 15 or 30 minutes. We will say how we would structure the table.

Book a call