Griffith Consulting Group

Data visualization · Roswell, GA

Roswell data visualization for makers and shops

A Roswell maker often sells three ways: at a festival stall, through a shelf in someone else's store and online. Which one earns the most per jar, loaf or bottle? A chart answers it from your records.

Roswell, GA

Roswell visualization for stall, shelf and web

Roswell Town Square at 610 Atlanta St. hosts art shows and festivals such as the Mother's Day Colors Festival of Arts, and the community lights its tree there on the first Saturday in December. A stall on the Square puts your goods in front of strolling buyers.

We chart revenue per channel as three bars, then profit per unit as another three. The pair together shows whether the stall's glamour beats the shelf's steadiness. If the two sets of bars disagree, that disagreement is the finding, and we say so in the title instead of averaging it away.

Which Roswell festival earns its entry fee

Roswell's festivals include the Magnolia Storytelling Festival, the Wine Festival and a July 4 fireworks event, plus a Memorial Day ceremony described as Georgia's largest. A maker can sit at several.

Rank them by takings per hour and the title names the best one. Entry fees and drive time go into a second, optional bar, so the ranking stays honest. A festival that fills your table but loses money after fees looks very different from the same festival on the first chart alone.

Roswell's history visitors and your repeat buyers

Roswell King planned a cotton mill on Vickery Creek in the 1830s, and the visitor site points to historic homes, gardens and walking tours.

A chart of first-time against returning buyers, by month, shows which group carries your winter. The labels say the same thing your notebook does.

Roswell help, and a chart to take to it

Roswell Inc. keeps a resource directory of partners, and SCORE North Metro Atlanta offers small businesses free or low-cost volunteer mentors. The UGA SBDC at Georgia State University offers free, confidential one-on-one consulting by appointment.

Mentors have limited time, and a picture saves minutes of explaining. Ours state the claim in the title, give the period beneath and trace each bar to your rows.

Questions from Roswell owners

I price by batch, not by item. Can you still chart profit?

Yes. We divide by batch size to get a per-unit figure you recognize, and show the arithmetic in a note. You can check it against your own sheet.

Is a chart useful if my web sales are tiny?

Tiny can still teach. A bar for web next to the stall shows how small it is and how fast it grows, and that growth line often matters more than the total.

Can I put the chart on my own site or flyer?

The chart is yours to share. Keep the title and period with it so nobody reads it out of context.

Sources for the facts on this page: Roswell Town Square, Explore Georgia · Roswell, Georgia, Wikipedia · Partner Resources, Roswell Inc.

Send us the three ways you sell

Book a free call on the contact page and list your channels. We will say which chart gives you the clearest answer first.

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